Saskatchewan Brain Injury Association
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Not only does exercise improve the flow of blood and oxygen to your brain, but participating in sports gives your brain a thinking workout as it strategizes and visualizes your next moves. An exercise regime also helps survivors to recover after a brain injury.

Evan "The Brick Wall" was an athlete until a motor vehicle accident injured his brain so severely that he lost his mobility. But his football training days helped him through a course of rehabilitation where he learned to once again walk and talk. Despite the severity of the injury, he was determined to regain his athletic self so when rehab ended, he formulated his own exercise regimen with the help of a Saskatoon gym. He now trains and competes as a body builder.

Evan Wall will tell his story at the annual BrainLove launch in Prince Albert at 11:00 a.m. on March 1, 2022 at the Prince Albert Inn where he will also be signing and selling his new book, Rebuilding a Brick Wall.

BrainLove is a partnership between the Saskatchewan Brain Injury Association and the Saskatchewan Royal Purple Association (SRPA) to encourage the public to make the health and safety of their brains a priority during Brain Awareness Month in March. "We know the toll brain injuries take on our youth and we want to help prevent them."

Beginning March 1, Bootlegger stores around the province will be collecting donations for BrainLove. Customers who donate $2 or more, will receive a BrainLove bracelet and a chance to win free merchandise from Bootlegger.

The funds raised by the BrainLove Campaign are used to support those living with brain injuries and their families; as well as supporting prevention programs with the goal of reducing the incidence of brain injury.